Ok.. So who is Norman? We all know Norman. He´s the guy that gives you that acknowledgment nod (you know the one), as you pass each other in a parking lot. He´s the coworker you´ve known for years but never had more than a surface level conversation with. He´s the guy that works 40 years for a corporation so he can retire at 60 with a nice pension. Norman is the guy that tells you he is “living the dream”. Norman is everyone you interact with in your daily life.